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Showing posts from October, 2020

Planning Storyboard for my Crocs Commercial

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      For my storyboard I created six drawings of what my commercial is going to look like. I feel like in advance I have mention my terrible drawing skills In my first drawing it has an image of Crocs. I am going to start off my commercial with a clip of my Crocs and getting a detail of what they look like. In my second clip I have a drawing of my feet in the Crocs. I did this because in my commercial I'm going to have an image of what the Crocs would look like on a a person, just so people can get the perspective. In my third drawing  I have an image of me going into Publix with my Crocs on. I know it maybe really hard to see the shoes, but this is supposed to represent me walking into the store with my Crocs, to do a daily errand. In the fourth drawing I have an image of me shopping in Publix. When I film my commercial I will go into the store and show a representation of me doing groceries in my Crocs. This is going to show the productivity side I had contin...

Planning for my Crocs Commercial

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      I would like to go down the list as to what I want to do for planning on my Crocs commercial. First I’m going to talk about my props, I plan to go into a grocery store, and come out with certain objects that I would use as props. I may also be showing an athletic person playing a sport in Crocs, so if they use certain equipment for that sport that would also be a prop. I may also be laying on a couch, which is a prop. For my costumes, depending on the clip I would be wearing mostly productive clothing, an athletic outfit for the sports scene, or just an errands outfit if I’m going to the grocery store, and if I’m in my house, some comfy clothes. For my schedule it is going to be filmed on different  days, I want to film my grocery store scene potentially this weekend on the 24th. I have planned my sports scene outside this Wednesday on the 28th. My home scene would be done next weekend on the 31st, this is if everything works out in my favor. The set is go...

Research Blog: Commercial Conventions

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      For my commercial I want to do an advertisement on Crocs. I chose this idea because I love Crocs and I want to convince other people on why it would be a good idea to get them. To start off I want to advertise the strong reasons on why Crocs are worth it, their durability, comfortability, and cost effectiveness. I envision my audience to be moms on the go, or travelers always on a plane, athletes and even many more kinds of people. With my advertisement I would like to show my audience how this product pertains to them and now the question is how am I going to do that? To start off I would like to film my commercial in multiple locations, where I show how diverse Crocs are, if my audience can see that Crocs are not just for one thing, they’d be more interested. For the technical part of my commercial I want to use low angle shots, because I want to capture the shoes as much as possible, I want long shots, so you can see everything about where I am. I would also...